Know who’s watching, when they’re watching and for how long, all within a permission based environment. Getting helpful customer insight and feedback has never been easier.
Measurement is one of the primary benefits available to marketers in today’s online environment. 5mm's True Response™ is sophisticated click through and impression tracking that goes beyond site analytics and single-medium reports. True Response™ identifies cross-channel correlations, utilizing predictive modeling that enables breakthrough insights about customer behavior and purchase patterns.